Google has provided a smoother way for the management of reviews on Google Business Profile. Easy to use “edit” and “delete” buttons are added right next to each review. Using this new update, reviewers can edit or remove feedback in the quickest manner without notice, but business owners cannot edit or remove such reviews.
Even though editing reviews for years is possible, these new buttons somehow make the process easier and enable businesses to get an even clearer and more valid history of customer experience.
SEO specialist Ben Fisher was one of the first people to cry out and immediately share a screenshot of the new buttons. In less than two hours, his posts were forwarding all around the circles and communities of SEO.
Below is how you can edit or delete a review step-by-step-
1. Click on your Google my Business where you posted your review.
2. On your left side, click the "Edit" button to refresh your review or "Delete" to delete it.
3. Confirm your change or accept that you want to delete the review
Business Impact
This will bring an ease to business persons to manage their online reputation. This is because business listings on Google Maps always contain a GBP listing, which is hard to maintain good reputations, especially where negative reviews appear. Business people cannot still edit or delete any review that appears after publishing on Google. However, they can ask the customers to update their reviews on what they have improved on the service or the problems solved.
And customers are even more responsible for having the right reviews. They can update or delete their review when it no longer goes with what they say, working with businesses to maintain a fair and truthful reputation.
Editing Google Reviews: The Business Owner's Checklist
Negative reviews undoubtedly damage the reputation of any firm, since technically speaking a company cannot delete or modify its reviews. Although, there are certain ways to control negative feedback.
Can A Business Delete Google Reviews?
No ,business can edit or delete reviews. That is only allowed to the reviewer. If businesses are allowed to edit or delete reviews, then the entire reliability of review systems will collapse. Businesses can respond to reviews and flag inappropriate reviews which violate the policies of Google. Such reviews include spam or hate speech.
What Business Owners Can Do to Manage Google Reviews for A Good Reputation
- Relevant Comment Engage with relevant comments to change the storyline as per your needs. Log on to your Google Business Account. In the left menu, click on the “Reviews” tab and choose the “Reply” option beside the specific review you want to respond to.
- Flag inappropriate reviews. If your review is not found in line with Google policies, you flag it through access to your Google Business account and Reviews page, clicking the three dots next to your review to choose “Flag as inappropriate”. Google is accountable for reviewing flagged content and removal when they break up Google policies.
- Encourage them to give some positive review. Educate your satisfied customers to give some great reviews regarding your business and create some balance in your reviews.
- Common Complaints: Tackle issues which always surface as complaints so improve your service or product.
Why Businesses Can't Edit or Delete Google Reviews
Removing the rights to edit or delete would break trust and transparency. As difficult as criticism or complaining sounds, it really does help bring a point for growth and improvement.
How to Improve Your Online Reputation
Note that it is not a death knell that will end your business because of poor reviews. Address the issues thoughtfully, flag inappropriate content, and encourage positive feedback to keep your business in business.
Tools like DemandHub have managed to make everything much easier for businesses to handle their online reputation. They help do this by collecting more positive reviews and streamlining review management with features like text message invites and a centralised.
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