Author name: Divyansh Dwivedi

Ad spending on influencers has grown faster than traditional marketing

Ad spending on influencers has grown faster than traditional marketing : Social ad spending is expected to increase approximately 3.5 times faster than influencer marketing spending in 2023. As per the Influencer Marketing 2023 report by Insider Intelligence, the rate of growth in advertising expenditure on influencers is surpassing that of traditional advertising. Consequently, brands […]

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UA – Search Engine Land has ceased processing data

UA – Search Engine Land has ceased processing data : The UA accounts that are still processing data could be retired at any time, so Google still strongly recommends using GA4. Despite Google’s prior announcement that Universal Analytics would be phased out, data processing is still ongoing after a period of two months. In accordance

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The ability to search for posts in threads has been added

The ability to search for posts in threads has been added : Threads users now have the ability to search for posts on the platform, according to Meta CEO Mark Zuckerberg. He said that the feature is now available in most English-speaking and Spanish-speaking regions, including in the US and the UK. The new search

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The August 2023 Core Update has now been rolled out by Google

Highlights : Google has implemented its Core Update in full for the month of August 2023, which will have an impact on search rankings across various industries. In addition to the core update of March, Google published two review updates of February and April of this year. During the rollout of the August core update,

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There are now Amazon Sponsored Product ads on Pinterest, Buzzfeed, and more

Amazon Sponsored Product advertisements will now be displayed on premium third-party applications and websites.  Popular brands such as Pinterest, BuzzFeed, and Hearst Newspapers have joined forces with the retail giant, as well as brands such as Lifehacker, Mashable, Raptive, and Ziff Davis, in order to expand the reach of its Sponsored Product advertising product. Amazon

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John Mueller of Google: Technical SEO isn’t going anywhere

John Mueller, Google Search Advocate, recently expressed his firm belief that technical SEO remains an essential component of search engine optimization, rejecting the notion that its importance is diminishing. This response follows a comment made on Twitter by X, which suggested that technical SEO was becoming less important. Technical SEO is all about making your

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ISRO The Indian Space Research Organisation

The Indian Space Research Organization quick Read:- The Indian Space Research Organisation (ISRO) shared Chandrayaan’s status on Monday on the microblogging platform X, formerly known as Twitter. Somanath, chairman of ISRO, stated, “Chandrayaan-3 is operating quite well.  The orbit modifications are proceeding as predicted with no deviation, showing fantastic results, and we are expecting that

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Earthquake in jaipur, New update :

Quick Read:- Jaipur, Rajasthan, is shaken by three earthquakes in a half-hour. Early on Friday morning, three earthquakes, separated by a 16-minute period, shook Jaipur and the surrounding territories. Around 4.10 am, the first earthquake rocked Jaipur; at 4.22 am, a 3.1-magnitude earthquake struck; and at 4.25 am, a 3.4-magnitude earthquake. The National Centre for

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